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	<title>WSI eBusiness</title>
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	<link>http://wsiebusiness.co.uk</link>
	<description>Digital Marketing Solutions</description>
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		<title>5 Reasons HTML Email Templates Work</title>
		<link>http://wsiebusiness.co.uk/5-reasons-html-email-templates-work/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=5-reasons-html-email-templates-work</link>
		<comments>http://wsiebusiness.co.uk/5-reasons-html-email-templates-work/#comments</comments>
		<pubDate>Wed, 22 Feb 2012 15:50:24 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Email]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[HTML]]></category>
		<category><![CDATA[Plain text]]></category>

		<guid isPermaLink="false">http://wsiebusiness.co.uk/?p=3651</guid>
		<description><![CDATA[Emails can be sent as either a graphically based HTML template or as plain text. But what are the benefits of each method? In this article the focus is on HTML emails, but look out for a future article on plain text emails, coming soon! So here are 5 reasons why HTML templates work: 1. [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>WordPress: 10 Top Plugins</title>
		<link>http://wsiebusiness.co.uk/wordpress-10-top-plugins/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=wordpress-10-top-plugins</link>
		<comments>http://wsiebusiness.co.uk/wordpress-10-top-plugins/#comments</comments>
		<pubDate>Wed, 15 Feb 2012 15:43:25 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Technology]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google Analytics]]></category>
		<category><![CDATA[Gravity Forms]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Short code]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[WORDPRESS]]></category>
		<category><![CDATA[WordPress Plugin Directory]]></category>
		<category><![CDATA[Yoast]]></category>

		<guid isPermaLink="false">http://wsiebusiness.co.uk/?p=3580</guid>
		<description><![CDATA[It is over a year since I last published a list of my then 14 Favourite WordPress Plugins, revisiting this recently was quite interesting. A number of these remain firm favourites, some are no longer supported, and one or two simply don&#8217;t hack it any more, at least not for my purposes. So I thought it time [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What can a blog do for your business?</title>
		<link>http://wsiebusiness.co.uk/what-can-a-blog-do-for-your-business/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=what-can-a-blog-do-for-your-business</link>
		<comments>http://wsiebusiness.co.uk/what-can-a-blog-do-for-your-business/#comments</comments>
		<pubDate>Wed, 08 Feb 2012 15:37:00 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[SERPS]]></category>

		<guid isPermaLink="false">http://wsiebusiness.co.uk/?p=3566</guid>
		<description><![CDATA[A couple of weeks back I published an article titled Business Blogging not Working? In this article I spoke about some of the reasons why, in my opinion, many business blogs fail to deliver expected benefits. I offered a couple of reasons why this might be, and I went on to offer a list of topics [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Technology have we missed the point?</title>
		<link>http://wsiebusiness.co.uk/technology-have-we-missed-the-point/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=technology-have-we-missed-the-point</link>
		<comments>http://wsiebusiness.co.uk/technology-have-we-missed-the-point/#comments</comments>
		<pubDate>Wed, 01 Feb 2012 15:43:24 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[business benefits]]></category>
		<category><![CDATA[business outcomes]]></category>
		<category><![CDATA[cloud computing service]]></category>
		<category><![CDATA[competitor]]></category>
		<category><![CDATA[Decision making]]></category>
		<category><![CDATA[Measure]]></category>
		<category><![CDATA[measurement]]></category>
		<category><![CDATA[Small business]]></category>
		<category><![CDATA[social network]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://wsiebusiness.co.uk/?p=3538</guid>
		<description><![CDATA[That might be a very silly title, but I think there is a message here. Technology now drives so many aspects of our personal and business lives that we clearly have a great dependency on it. Yet there are still many who have a strong aversion to any discussion about technology, or any suggestion that they need [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Tagging and tracking &#8211; just do it!</title>
		<link>http://wsiebusiness.co.uk/tagging-and-tracking/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=tagging-and-tracking</link>
		<comments>http://wsiebusiness.co.uk/tagging-and-tracking/#comments</comments>
		<pubDate>Wed, 25 Jan 2012 15:31:09 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[Measure]]></category>
		<category><![CDATA[campaigns]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[goals]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google Analytics]]></category>
		<category><![CDATA[linkedin]]></category>
		<category><![CDATA[measurement]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[Web Metrics]]></category>

		<guid isPermaLink="false">http://wsiebusiness.co.uk/?p=2702</guid>
		<description><![CDATA[With more and more communication taking place across the social web, the need to find a means of measuring the value of all of the effort put in, increases. Every day, it seems, new tools are emerging that promise to help you measure your social influence. At the same time it seems there is still much wringing [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Business Blogging not Working?</title>
		<link>http://wsiebusiness.co.uk/business-blogging-not-working/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=business-blogging-not-working</link>
		<comments>http://wsiebusiness.co.uk/business-blogging-not-working/#comments</comments>
		<pubDate>Thu, 19 Jan 2012 15:37:10 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[business blogging]]></category>
		<category><![CDATA[collaboration]]></category>
		<category><![CDATA[Content]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[small businesses]]></category>

		<guid isPermaLink="false">http://wsiebusiness.co.uk/?p=3376</guid>
		<description><![CDATA[What are you blogging about? A blog is potentially one of the most engaging ways to interact with those in your niche market.  A good blog is capable of getting potential customers to not only engage with you, but also to share your message via their own networks.  This can become the most potent relationship [...]]]></description>
		<wfw:commentRss>http://wsiebusiness.co.uk/business-blogging-not-working/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>6 Top Twitter Applications</title>
		<link>http://wsiebusiness.co.uk/6-top-twitter-applications/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=6-top-twitter-applications</link>
		<comments>http://wsiebusiness.co.uk/6-top-twitter-applications/#comments</comments>
		<pubDate>Tue, 17 Jan 2012 15:42:54 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[Social]]></category>
		<category><![CDATA[BottleNose]]></category>
		<category><![CDATA[Buffer]]></category>
		<category><![CDATA[Garious]]></category>
		<category><![CDATA[ManageFlitter]]></category>
		<category><![CDATA[SocialBro]]></category>
		<category><![CDATA[tweet]]></category>
		<category><![CDATA[TweetDeck]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://wsiebusiness.co.uk/?p=3269</guid>
		<description><![CDATA[There are so many Twitter applications available it can be extremely difficult to know where to begin, and what to select. I continue to try out new applications at the rate of at least one a week. Some barely last longer than it takes to set them up, because they are clearly not for me. [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Choosing an Email Marketing System</title>
		<link>http://wsiebusiness.co.uk/choosing-an-email-marketing-system/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=choosing-an-email-marketing-system</link>
		<comments>http://wsiebusiness.co.uk/choosing-an-email-marketing-system/#comments</comments>
		<pubDate>Thu, 12 Jan 2012 15:56:15 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[email list]]></category>
		<category><![CDATA[email marketing campaigns]]></category>
		<category><![CDATA[email marketing systems]]></category>
		<category><![CDATA[HTML]]></category>
		<category><![CDATA[html newsletter]]></category>
		<category><![CDATA[html template]]></category>
		<category><![CDATA[newsletter template]]></category>

		<guid isPermaLink="false">http://wsiebusiness.co.uk/?p=3328</guid>
		<description><![CDATA[There are several powerful email marketing systems available, but the challenge is choosing the right one for your company. Be sure to do your research. Learn about the various systems and their pros and cons. Think carefully about how you want to use an email marketing system, and only then select the one that best [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>An Introduction to Google Plus</title>
		<link>http://wsiebusiness.co.uk/an-introduction-to-google-plus/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=an-introduction-to-google-plus</link>
		<comments>http://wsiebusiness.co.uk/an-introduction-to-google-plus/#comments</comments>
		<pubDate>Tue, 10 Jan 2012 15:17:12 +0000</pubDate>
		<dc:creator>Janice</dc:creator>
				<category><![CDATA[Social]]></category>
		<category><![CDATA[Google Plus]]></category>
		<category><![CDATA[social media platform]]></category>
		<category><![CDATA[social network]]></category>

		<guid isPermaLink="false">http://wsiebusiness.co.uk/?p=3235</guid>
		<description><![CDATA[Google Plus for Real-Life Sharing The official slogan for Google+ is “real-life sharing—rethought for the web”. Google+ is a social network operated by Google, with integration across a number of Google products, including Google Apps, Google Reader, You Tube and many more besides. Launched just 7 months ago in June 2011, its popularity has grown [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Buyer Personas and How to Use Them</title>
		<link>http://wsiebusiness.co.uk/buyer-personas-and-how-to-use-them/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=buyer-personas-and-how-to-use-them</link>
		<comments>http://wsiebusiness.co.uk/buyer-personas-and-how-to-use-them/#comments</comments>
		<pubDate>Tue, 20 Dec 2011 15:09:55 +0000</pubDate>
		<dc:creator>Karen</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[buyer profile]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[insight]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[marketing campaigns]]></category>
		<category><![CDATA[prospects]]></category>

		<guid isPermaLink="false">http://wsiebusiness.co.uk/?p=2809</guid>
		<description><![CDATA[Part 2: Gathering, Synthesizing and Disseminating By now, you know that a buyer persona is a model of your customer or prospect, designed to give you insight into how they make decisions, where they go for information, and, most importantly, why they don’t buy.   Now, let’s take a look at how you can gather [...]]]></description>
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		<slash:comments>0</slash:comments>
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